Leveraging organizational strengths to exploit new opportunities
About You
You Are | An Executive |
Goal | Scale and grow the company as quickly as possible |
Objectives | Develop new products, expand into new markets, acquire other companies |
Operational Constraints | Bureaucracy, status quo bias and cultural momentum |
What keeps you up at night
- A lack of skilled workers and workplace flexibility expectations
- The growing cost of developing and retaining talent
- Inflation and supply chain interruptions
- Slow pace of "pandemic-proofing" the business
- Continued financial viability amidst geopolitical uncertainty
- Lack of control over regulations
Your Organization
Employees | 250+ |
Focus | Increasing valuation |
People | Departments house functional teams |
Process | Measurable |
Tools | World-class |
Information | Protected |
Controls | Audited |
Your Company
Funding Round | Series C |
Investors | Founders, Ogs, hedge funds, investment banks, private equity firms, and large secondary market groups |
Annual Revenue | Greater than $500 million |
Year-over-Year (YoY) Revenue Growth | Moderate |
Net Dollar Retention (NDR) | Significant emphasis on maintaining |
Rule of 40 | Likely |
You are managing relationships vertically, laterally and inevitably sideways as product life-cycles mature.
Additionally, we are undergoing a periodic geopolitical realignment of the global economy and it affects all businesses. New ideas are emerging that are challenging conventional foundations of business strategies historically dependent upon product feature expansion, brand loyalty and geographic expansion. Today's products deepen customer relationships with their brands. Organizations that are succeeding share certain traits: diversification of thought, experimentation with new business models, and cultural commitment to continuous innovation.
Continued success today requires finding additional ways to deliver customer value.
Large businesses frequently encounter indicators that they are approaching a Scaling Juncture as they explore new markets or technologies, emphasizing innovation and strategic agility. They will need to maintain existing revenue streams while experimenting with additional ones.
As such marketing will be directly impacted as it strives to align its expanding portfolio of brands and with expanded markets. The rest of the company must also invest in itself in order to deliver consistently while supporting new and experimental fulfillment responsibility. Thus, strategic planning within core functions, to focus them operationally on innovation and global market expansion and collaboration, will become essential to honing a company to continue to be viable today and into the future as a sovereign firm.